{"id":3955,"date":"2014-05-12T15:27:08","date_gmt":"2014-05-12T14:27:08","guid":{"rendered":"https:\/\/www.domenca.com\/blog\/?p=3955"},"modified":"2017-09-26T10:51:40","modified_gmt":"2017-09-26T09:51:40","slug":"kje-lahko-vidite-kljucne-besede-not-provided","status":"publish","type":"post","link":"https:\/\/www.domenca.com\/blog\/2014\/05\/12\/kje-lahko-vidite-kljucne-besede-not-provided\/","title":{"rendered":"Kje lahko vidite klju\u010dne besede [not provided]?"},"content":{"rendered":"

Ste opazili, da v orodju Google Analytics za ve\u010dino klju\u010dnih besed \u017ee nekaj \u010dasa nimate ve\u010d podatkov<\/strong>? Google je umaknil podatke o iskalnih poizvedbah, ki so jih obiskovalci vpisali in prek njih pri\u0161li na va\u0161o spletno stran. Tak\u0161na informacija je zlata vredna, toda danes ni ve\u010d tako enostavno priti do nje …
\n<\/p>\n

 <\/p>\n

Ve\u010dina klju\u010dnih besed je skrita v [not provided]. To je spro\u017eilo pravi val prito\u017eb med lastniki spletnih strani, na sre\u010do pa \u0161e vedno obstajajo mo\u017enosti, kako na druga\u010den na\u010din priti do podatkov.<\/p>\n

Kje so podatki o klju\u010dnih besedah?<\/h2>\n

Prijavite se v ra\u010dun Google Analytics, izberite sekcijo Pridobitev (ang. Acquisition) in Klju\u010dne besede (ang. Keywords). V tabeli s podatki je skritih ve\u010d kot 91 % vseh klju\u010dnih besed. V prihodnosti lahko pri\u010dakujemo, da se bo ta odstotek povi\u0161al vse do 100 %.<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

Google ponuja alternative v drugih orodjih<\/h2>\n

Google ponuja dve alternativi: orodja za spletne skrbnike in program za ogla\u0161evanje AdWords.<\/p>\n

Orodja za spletne skrbnike \u2013 Webmaster Tools<\/h3>\n

\"\"<\/a><\/p>\n

Po vpisu v va\u0161 Webmaster Tools ra\u010dun podatke o klju\u010dnih besedah dobite v levem meniju: izberite Promet iz iskalnega omre\u017eja in Iskalne poizvedbe. Obstaja pa omejitev, in sicer podatke pridobimo le za zadnje 3 mesece<\/strong>. Zato je smiselno redno pripravljati poro\u010dila o klju\u010dnih besedah, da lahko spremljamo vedenje na\u0161ih obiskovalcev skozi \u010das.<\/p>\n

 <\/p>\n

Program za ogla\u0161evanje na Googlu – Google AdWords<\/h3>\n

To je sicer orodje za Google ogla\u0161evanje, ampak v njem lahko pridobite tudi podatke o tem, kdo dostopa do va\u0161e spletne strani prek naravnih rezultatov. Za dostop do podatkov morate imeti povezana ra\u010duna AdWords in Webmaster Tools. Dobite jih v zavihku Dimensions > Paid & Organic.<\/p>\n

 <\/p>\n

Klju\u010dne besede s pomo\u010djo teh orodij tako niso ve\u010d (tako velika) skrivnost. Velja pa poudariti, da je optimizacija strani mnogo ve\u010d kot le uporaba klju\u010dnih besed: je grajenje povezav, spletni PR, pojavnost v dru\u017eabnih omre\u017ejih in \u0161e mnogo ve\u010d.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ste opazili, da v orodju Google Analytics za ve\u010dino klju\u010dnih besed \u017ee nekaj \u010dasa nimate ve\u010d podatkov? Google je umaknil podatke o iskalnih poizvedbah, ki so jih obiskovalci vpisali in prek njih pri\u0161li na va\u0161o spletno stran. Tak\u0161na informacija je zlata vredna, toda danes ni ve\u010d tako enostavno priti do nje …<\/p>\n","protected":false},"author":7,"featured_media":4314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[110,113],"tags":[58],"class_list":["post-3955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oglasevanje-in-optimizacija","category-uporabna-orodja","tag-google-analytics"],"yoast_head":"\nKje lahko vidite klju\u010dne besede [not provided]? - Domenca.com Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.domenca.com\/blog\/2014\/05\/12\/kje-lahko-vidite-kljucne-besede-not-provided\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kje lahko vidite klju\u010dne besede [not provided]? - Domenca.com Blog\" \/>\n<meta property=\"og:description\" content=\"Ste opazili, da v orodju Google Analytics za ve\u010dino klju\u010dnih besed \u017ee nekaj \u010dasa nimate ve\u010d podatkov? 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