{"id":641,"date":"2012-03-27T15:32:00","date_gmt":"2012-03-27T14:32:00","guid":{"rendered":"https:\/\/www.domenca.com\/blog\/?p=641"},"modified":"2017-09-26T13:12:11","modified_gmt":"2017-09-26T12:12:11","slug":"kaksne-menije-potrebuje-vasa-spletna-stran","status":"publish","type":"post","link":"https:\/\/www.domenca.com\/blog\/2012\/03\/27\/kaksne-menije-potrebuje-vasa-spletna-stran\/","title":{"rendered":"Kak\u0161ne menije potrebuje va\u0161a spletna stran"},"content":{"rendered":"

\"Meniji<\/a>Meniji na va\u0161i spletni strani delujejo podobno kot table ob cestah. Obiskovalcu naka\u017eejo, kaj lahko na strani najde<\/strong>, jasno povedo, kje na njej se nahaja<\/strong> in<\/strong> kam lahko gre<\/strong>, ter mu dajo ob\u010dutek gotovosti<\/strong>.<\/p>\n

S pomo\u010djo menijev obiskovalec najde informacijo, ki jo i\u0161\u010de, in \u0161ele zatem lahko stori tisto, kar od njega \u017eelite, na primer odda povpra\u0161evanje<\/strong>. Te\u017eava nastane, \u010de se na poti izgubi. V tem primeru bo kaj hitro kliknil na tisti kri\u017eec v zavihku spletnega brskalnika in se odpravil na konkuren\u010dno stran.<\/p>\n

Kako torej zasnovati menije na spletni strani, da bodo obiskovalci uspe\u0161no pri\u0161li do (va\u0161ega) cilja?<\/p>\n

<\/p>\n

Manj obse\u017ene spletne strani imajo lahko samo en meni, ve\u010dina spletnih strani pa ima tri:<\/p>\n

1. Glavni meni<\/h2>\n

Glavni meni je ponavadi najve\u010dji in najbolj opazen meni na strani. Najbolj priljubljeni so vodoravni, \u010de pa \u017eelimo vanj vklju\u010diti veliko menijskih postavk ali pa imajo te dolga imena, se odlo\u010dimo za navpi\u010den glavni meni.<\/p>\n

Menijske postavke<\/strong> v glavnem meniju naj obiskovalcu hitro dajo vedeti, kaj je bistvo va\u0161e dejavnosti<\/strong>. Sem sodijo va\u0161e storitve ali izdelki<\/strong> (npr. Jakne, Hla\u010de, Majice, Obleke). \u010ce ponujate razli\u010dne stvari za razli\u010dne tipe strank, lahko meni zasnujete tudi po ciljnih skupinah<\/strong> (npr. Otro\u0161ka obla\u010dila, \u017denska obla\u010dila, Mo\u0161ka obla\u010dila). Zlato pravilo pravi, naj bo v glavnem meniju do sedem postavk. Toda brez skrbi, tudi osmo lahko dodate, \u010de je zelo pomembna.<\/p>\n

\u0160e namig: v imena postavk vklju\u010dite klju\u010dne besede, za katere \u017eelite biti dobro uvr\u0161\u010deni na Googlu.<\/p>\n

2. Pomo\u017eni meni<\/h2>\n

Ta meni se pogosto nahaja desno zgoraj na spletni strani in ni tako vpadljiv kot glavni. Postavke v njem so dokaj standardne, saj so jih ljudje \u017ee navajeni in jih tam pri\u010dakujejo. V pomo\u017eni meni vklju\u010dite:<\/p>\n

    \n
  • Domov:<\/strong> klik na to postavko obiskovalca pripelje nazaj na vstopno stran. S tem mu olaj\u0161amo pomikanje po strani in mu damo ob\u010dutek gotovosti. \u010ce imate manj vsebin, jo lahko vklju\u010dite tudi v glavni meni.<\/li>\n
  • O nas\/O podjetju: <\/strong>tu se predstavite s kratkim opisom, ki poda dejstva in zbuja zaupanje.<\/li>\n
  • Kontakt: <\/strong>sem sodijo izpisani kontaktni podatki, \u0161e bolje pa je, \u010de je pod njimi tudi kontaktni obrazec. \u010ceprav bodo tu navedeni vsi va\u0161i kontaktni podatki, je dobro, da so najpomembnej\u0161i izpisani tudi npr. v stolpcu ali glavi spletne strani.<\/li>\n<\/ul>\n

    Pogosto so v pomo\u017enem meniju \u0161e Novice, Zaposlitev in druge postavke, ki sicer so pomembne, vendar ne predstavljajo bistva va\u0161e dejavnosti in s tem spletne strani.<\/p>\n

    3. Meni v nogi<\/h2>\n

    To je meni, na katerega obiskovalci najmanj klikajo. Sem sodijo Pravna obvestila, besedilo o avtorjih strani, prijava v urejevalnik va\u0161e strani (CMS), kazalo strani za iskalnike in podobno.<\/p>\n

     <\/p>\n

    V poslu se vse hitro spreminja, kar se bo odra\u017ealo tudi na va\u0161i spletni strani in v njenih menijih. Zato vam priporo\u010dam, da se odlo\u010dite za spletno stran, pri kateri lahko sami preprosto dodajate, odstranjujete ali preimenujete menijske postavke<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Meniji na va\u0161i spletni strani delujejo podobno kot table ob cestah. Obiskovalcu naka\u017eejo, kaj lahko na strani najde, jasno povedo, kje na njej se nahaja in kam lahko gre, ter mu dajo ob\u010dutek gotovosti. S pomo\u010djo menijev obiskovalec najde informacijo, ki jo i\u0161\u010de, in \u0161ele zatem lahko stori tisto, kar od njega \u017eelite, na primer […]<\/p>\n","protected":false},"author":4,"featured_media":4900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[104],"tags":[65,87],"class_list":["post-641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-izdelava-spletne-strani","tag-izdelava-spletne-strani","tag-spletne-strani-2"],"yoast_head":"\nKak\u0161ne menije potrebuje va\u0161a spletna stran - Domenca.com Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.domenca.com\/blog\/2012\/03\/27\/kaksne-menije-potrebuje-vasa-spletna-stran\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kak\u0161ne menije potrebuje va\u0161a spletna stran - Domenca.com Blog\" \/>\n<meta property=\"og:description\" content=\"Meniji na va\u0161i spletni strani delujejo podobno kot table ob cestah. Obiskovalcu naka\u017eejo, kaj lahko na strani najde, jasno povedo, kje na njej se nahaja in kam lahko gre, ter mu dajo ob\u010dutek gotovosti. S pomo\u010djo menijev obiskovalec najde informacijo, ki jo i\u0161\u010de, in \u0161ele zatem lahko stori tisto, kar od njega \u017eelite, na primer […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.domenca.com\/blog\/2012\/03\/27\/kaksne-menije-potrebuje-vasa-spletna-stran\/\" \/>\n<meta property=\"og:site_name\" content=\"Domenca.com Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/domenca\" \/>\n<meta property=\"article:published_time\" content=\"2012-03-27T14:32:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-09-26T12:12:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.domenca.com\/blog\/wp-content\/uploads\/2012\/01\/empty.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ena Kobentar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ena Kobentar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/2012\\\/03\\\/27\\\/kaksne-menije-potrebuje-vasa-spletna-stran\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/2012\\\/03\\\/27\\\/kaksne-menije-potrebuje-vasa-spletna-stran\\\/\"},\"author\":{\"name\":\"Ena Kobentar\",\"@id\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/#\\\/schema\\\/person\\\/7d1fe077b491fc73c9a6a9e630d3c28e\"},\"headline\":\"Kak\u0161ne menije potrebuje va\u0161a spletna stran\",\"datePublished\":\"2012-03-27T14:32:00+00:00\",\"dateModified\":\"2017-09-26T12:12:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/2012\\\/03\\\/27\\\/kaksne-menije-potrebuje-vasa-spletna-stran\\\/\"},\"wordCount\":516,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/2012\\\/03\\\/27\\\/kaksne-menije-potrebuje-vasa-spletna-stran\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/wp-content\\\/uploads\\\/2012\\\/01\\\/empty.jpg\",\"keywords\":[\"izdelava spletne strani\",\"spletne strani\"],\"articleSection\":[\"Izdelava spletne strani\"],\"inLanguage\":\"sl-SI\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/2012\\\/03\\\/27\\\/kaksne-menije-potrebuje-vasa-spletna-stran\\\/\",\"url\":\"https:\\\/\\\/www.domenca.com\\\/blog\\\/2012\\\/03\\\/27\\\/kaksne-menije-potrebuje-vasa-spletna-stran\\\/\",\"name\":\"Kak\u0161ne menije potrebuje va\u0161a spletna stran - 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